Frequently Ask Questions (FAQ) on Safi

1. Where is Safi from?

SAFI is a Malaysia-born brand and 100% developed and manufactured in Malaysia. As Malaysia’s No. 1 Halal Brand, SAFI is also expanding its wings to halal markets worldwide such as Indonesia and the Middle East.

2. Is Safi HALAL?

Yes, SAFI’s products are 100% halal and certified by Jabatan Kemajuan Agama Islam Malaysia (JAKIM). Furthermore, all other regulatory bodies in Indonesia, Middle East etc have also certified Safi’s products as Halal for respective markets.  All ingredients used in the manufacturing process as well as the ingredient suppliers have to go through thorough JAKIM inspection to ensure not only they sourced according to strict halal guidelines. All of our factories that manufactured Safi’s products are also 100% Halal certified.

3. Which company produce Safi products?

SAFI is owned by Wipro Unza (M) Sdn Bhd.

4. Who own Wipro Unza (M) Sdn Bhd?

Wipro Unza (M) Sdn Bhd is fully owned by Wipro Enterprises Limited, a fast-growing multinational company that is part of Wipro Group. The Wipro Group is majority owned by a well-known Indian businessman and philanthropist Mr. Azim Hashim Premji.

5. Where is the research centre for Safi products?

All SAFI products are carefully researched and developed by our dedicated team of researchers at Safi Research Institute at Subang Jaya, Malaysia, a world-class R&D facility dedicated to the development of high-quality halal products, in accordance with global quality and efficacy standards.

6. Where is the factory?

Our 2 factories are located in Subang Jaya and Kajang respectively and both wholly owned by Wipro Unza (M) Sdn. Bhd. ISO certification aside, our factories are also audited by JAKIM.

7. What does HALAL products mean?

The definition of Halal according to the Trade Description Order (Usage of the Term “Halal”) 1975 is as follows:

When the term is used in relation to food in any form whatsoever, in the process of trade or commerce as an aspect of trading or part of an aspect of trading for the referred food, the terms ‘Halal’, ‘Guaranteed Halal’ or ‘Muslim Food’ or any other terms that may be used to indicate or may be understood as meaning to indicate as permissible to be consumed by Muslims and allowed in their religion for the referred food to be consumed, must therefore mean the following, that is, the food for which such terms are being used:

  • Does not stem from or consists of any part of or item from animals that are forbidden to Muslims by Islamic law, or animals that have not been slaughtered according to Islamic law.
  • Does not contain any substance that is considered impure in Islamic law.
  • Is not prepared, processed or manufactured using equipment or utensils that are not free from impurities as defined by Islamic law
  • That, in the preparation, processing or storage stage, does not come in contact with or is stored near any kind of food that does not meet the requirements of para(s) (a), (b) or (c) or any substances that are considered impure by Islamic law.
8. What is the difference between HALAL and HALAL & TOYIBBAN?

There are differences between HALAL and HALAL & TOYIBBAN:

  • HALAL implies compliance with the fundamental Syariah parameters.
  • HALAL & TOYIBBAN goes beyond the imposed fundamentals used to invoke enhanced features that make something good, pure and wholesome.